Why Clients Say Yes (12-17-25)

2 CE     #270-7331-E     December 17th, 2025, 1pm-3pm

Unlock the hidden drivers of buyer and seller behavior. This course explores how human psychology influences decision-making in real estate—and how you can ethically guide clients through stress, fear, and analysis paralysis using behavioral science insights. Learn to recognize decision-making biases, use data and storytelling to create confidence, and build your communication strategies around how the human brain actually works—especially under stress.

The Iowa Real Estate Commission REQUIRES full-time attendance and students to be on camera full-time with a working microphone for all Zoom courses. Please review the full School Policy prior to purchase.